workshops

This NEW course gives you all you need to set up your own home based business. Ideal for those who have to juggle priorities such as other employment, ongoing education, partners needs, children, limited funds etc.

Ideal for activities such as card making, jewellery, mosaics, garden sculpture, murals etc, you will learn to identify your 'niche' market, create stock, develop your 'personal network', prepare a plan for the future, present your work professionally, create your own marketing materials including business cards, website and much more!

Eastbourne - Saturday 23rd May - Mowbray Hotel

WORSHOP COST £89.00 inc refreshments (morning coffee, lunchtime sandwiches and afternoon tea) plus all materials

There are many people in the world who make a great living from their art. This friendly, no-pressure workshop shows you how you can become one of them.

SPRING SCHEDULE

Eastbourne - Saturday 9th May - Mowbray Hotel
Lewes - Saturday 6th June - Venue TBC

WORSHOP COST £89.00 inc refreshments (morning coffee, lunchtime sandwiches and afternoon tea) plus all materials

See workshop photos and view recent testimonials below.

There has never been a better time in history to make a living as an artist, and If, like many people, you have always wanted to make a living from your art, this course could be for you.

Whatever level, age or ability you are, it will take you to much higher levels of accomplishment, happiness and income (see testimonials below)

During the workshop we will cover the following:

• Learn what success as an artist means specifically to you

• Develop a strategy to achieve your artistic AND financial goals

• Realise that ‘artistic integrity’ and ‘commercial success’ are not mutually exclusive

• Build a ‘database’ of people who can help you

• Harness the incredible power of the internet to gain a worldwide audience (even if you haven’t got a computer)

• Learn how to publicise your work for free


You will also discover:

10 alternative places to show and sell your art

10 art careers with little or NO initial outlay

10 marketing ‘Must Haves’


The workshop typically runs as follows:


10.00 - 10.45 WHO ARE WE, WHAT DO WE DO AND WHAT DO WE WANT?

Looking at our strengths and weaknesses, experience, technical expertise and marketing aptitude.


11.00 - 1.00 DEVELOPING A PLAN

With an introduction to the Artplansystem*

1.00 -2.00 Lunch

2.00 - 3.00 POWER HOUR!

Brainstorming sesion.
Alternative ways of selling our art, ‘guerilla’ marketing, learning to think ‘outside of the box’

3.00 - 4.00 OUR PERSONAL ENVIRONMENT

Work space, professional practice, tolerations, marketing material and publicity

4.20 - 5.00 STAYING ON TRACK

Losing old habits and developing new ones and how to stay motivated and stick to our plan,

*Artplansystem is a method of analysing our attitude, aptitude and output, recording and monitoring our actions and successes


At the end of the day, you will be enthused and raring to go, with a plan for the next week, month and year.
In fact you will have a plan, a new blueprint for your future.

WORKSHOP LEADER

The workshop will be led by designer/painter Julian Sutherland-Beatson.

Julian studied Illustration and Graphic Design at Eastbourne Art College before embarking on a career in graphic design, at first with Conran Associates in London and latterly with his own design company.

He has been active as both a supplier and buyer of creative work for over twenty years and is extremely interested in the psychology of buying and selling, motivation and presentation.

He also works as a personal coach and has trained with the Dale Carnegie organisation, Coach University and Jack Canfield in the US.

Over the past few years he has been even more active with his own paintings and has exhibited in the UK and Belgium, gained a number of personal commissions throughout Europe, and has had two paintings purchased by the House of Lords. All by applying the information you will learn in this workshop.

Please call to book your place or for information about latest dates, venues etc

I hope you decide to take part in this workshop and I look forward to working with you and helping you achieve your dreams.

Please feel free to call and discuss.

Julian Sutherland-Beatson 01323 643727


Also available: Portfolio audit and assesment
Private ‘one to one’ coaching - Monthly or ongoing

Although this workshop is designed for visual artists, the material is suitable for other creative individuals: Actors, dancers, songwriters etc are all welcome to attend.


TESTIMONIALS

I found the workshop to be extremely valuable - in fact I found it (as I hoped it would) to be life changing. Whilst I am familiar with the world of business planning, I was struggling to apply this to the work of a professional artist. This is exactly what your workshop gave me and I am very grateful for that. PL

Thank you so much for Saturday, I really enjoyed the day and definitely left feeling inspired and really determined to finally get on with what I've been dreaming about for years!!
I think the greatest thing I took from the day was the way you helped us realise how, even with a very full time day job, making small, progressive and planned stages will eventually achieve what we want. I have always felt pretty overwhelmed and, not knowing where to start, I've given up before I've begun! There were so many positive, useful ideas and I really do appreciate all the energy you put into the day.
It was great to meet like-minded lovely people too, I really hope we all manage to stay in touch. HA

Thanks for a brillant day! I can't believe we covered so much in just a day. I feel really motivated now, and can't wait to see what the future brings. (I've already sold the paintings we discussed at the workshop!) MJ

Thank you for the very inspirational day. You have made a lot of things clearer now and I will follow your advice.Thanks again! LS

So how do you break the circle, create new energy, find your real dreams and get excited by it all? Julian's workshop moved me out of that rut into a better life and it was fun and energising too. SB

Thanks so much for a really enjoyable workshop in Lewes. I found the day to be not only useful, but extremely enjoyable, and I met some new friends too! KH

Julian was the first person I spoke to about my idea for an annual festival to celebrate Womens’ achievements. I think it was his enthusiasm that led me to pursue it at all. MB

He helped me to see my goal and gave me the confidence, along with practical advice in arriving where I am. I didn't know where I wanted to go, or why, or indeed how I was going to get there. I can't thank him enough for the help that he gave me at the time, and how what he showed me has helped ever since. JH

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